The global market for products based on food waste was valued at 52.91 billion USD in 2022 and is expected to grow at a CAGR of 4.6% to 83.26 billion USD in 2032. Therefore, the collaboration between REDUCED and Caldic comes at exactly the right time because the demand for innovation in the upcycling area has never been greater.
REDUCED was founded in 2020 and is undergoing a transformation from food company to further focus on ingredients. The company has invested in production facilities in Copenhagen’s North Harbor to produce flavour enhancers, employed food technicians and product developers and joined forces with the University of Copenhagen for further development in their laboratories.
The collaboration between REDUCED and Caldic is launched with a series of organic flavour enhancers based on side streams from the food industry. The flavour enhancers are distinguished by boosting the umami taste without containing additives. So far, they have been used in meat products, meat hybrids and meat alternatives to reduce raw material costs, lower salt content and enhance flavour.
“Our goal is to reduce food waste by developing and producing ingredients which can compete on equal terms with similar commercial ingredients, but at the same time offer the customer a unique taste profile and directly reduce food waste. We have succeeded in doing so. The joint venture with Caldic means that we have access to a fantastic application team and wide distribution. We are very happy about this new collaboration with Caldic, as this allows us to reach further into the market and reduce food waste to an even greater extent,” says Emil Munck de Voss, Co-founder of REDUCED, and continues,
“Caldic has many years of experience in selling ingredients all over the world. We look forward to learning from their international market knowledge, and at the same time, feedback from their distribution network provides a unique opportunity for further innovation and development in REDUCED”.
Caldic is also looking forward to the new collaboration.
“We are really happy to enter into a partnership with REDUCED , as they fit our way of thinking about business and collaboration in all parameters – the products are competitive and taste fantastic, the employees are passionate and the business model is sustainable. On top, their upcycling mindset fits perfectly with one of our most important values – “Because we care”, says Ib Mortensen, Product Group Leader in Caldic Nordic.
The collaboration between REDUCED and Caldic will be launched in March and includes trade for the food industry in the Nordic countries and the Baltic States.
For more information, contact:
Emil Munck de Voss, Co-founder of REDUCED,
Phone: +45 23 24 41 04
Ib Mortensen, Product Group Leader at Caldic Ingredients Nordic,
Phone: +45 20 40 11 58
About REDUCED:
REDUCED is an innovative food production company based in Copenhagen, Denmark. REDUCED specializes in creating high quality food products and ingredients made from organic surplus produce. Their mission is to reduce food waste by using vegetables, protein and other sources of nutrition left over from the conventional food industry. Always with a focus on taste, quality and sustainability
About Caldic:
Caldic Ingredients Nordic develops, produces and markets selected food ingredients for the Nordic food industry. Based on a strong presence with its own sales offices in Denmark, Sweden, Finland and Norway, Caldic is close to the market. Caldic is focused on creating value for both consumers, customers and suppliers, i.a. through the development of solutions in close cooperation with customers and suppliers.
For more information about Caldic: https://www.caldic.com/Market-solutions/Food